EFFECT OF ARTIFICIAL INTELLIGENCE IN HR/TA DEPARTMENT PERFORMANCE AND ROLE OF MEDIATION EFFECTS

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dc.contributor.authorHAMZA MEHMOOD F2020277012 ASIM MUNIR F2020277004
dc.date.accessioned2025-10-22T07:50:41Z
dc.date.available2025-10-22T07:50:41Z
dc.date.issued2022
dc.description.abstractThe main objective of this research is to study the effect of Artificial Intelligence at performance of the HR/TA department. Examining the relationship between dependent variable (Organization’s performance) and independent Variable (Impact of artificial Intelligence) and what is the effect of mediators (Employer Branding, HR/TA Managers Satisfaction, Task Performance and Work Interaction). The main purpose of the study is to determine the performance of the organization after using AI tools in HR department and which mediator factor influence more at organization’s performance.
dc.identifier.urihttps://escholar.umt.edu.pk/handle/123456789/9303
dc.language.isoen
dc.publisherUMT,LAHORE
dc.titleEFFECT OF ARTIFICIAL INTELLIGENCE IN HR/TA DEPARTMENT PERFORMANCE AND ROLE OF MEDIATION EFFECTS
dc.typeThesis
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