AN IN-DEPTH ANALYSIS OF POLITICAL MANIFESTOS AND PUBLIC OPINION FROM THE 2018 GENERAL ELECTIONS
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Date
2023
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Publisher
UMT.Lahore
Abstract
This thesis explores the intricated relationship between political manifestoes and public opinion
in case of Pakistan. It analyzed the manifestoes of four major political parties (PTI, PML-N,
PPP, and MQM) during the elections of 2018. It sheds the light on public’s general
understanding of such documents and decision-making process. By using comparative and
content analysis techniques research extracted major themes and features present in the
manifestos which focus upon foreign policy, economy, environment, health, social welfare,
security, human rights, education, constitutional protection, and democratic approaches.