Role of buying houses in clothing marketing
| dc.contributor.author | Sikander Fraz | |
| dc.contributor.author | Shahzad Ilyas | |
| dc.date.accessioned | 2025-12-12T13:03:12Z | |
| dc.date.available | 2025-12-12T13:03:12Z | |
| dc.date.issued | 2008 | |
| dc.description.abstract | In this project we have carried a study on the role of buying houses in textile marketing and also carefully studied the relationship of buying houses, buyers and suppliers. For this purpose we have visited various buying offices and suppliers. And carried our study based on visits to buying offices, supplier visits and consulted the library and internet for the literature review. Based upon our study we found various problems among the relationship of buying offices, suppliers and buyers. The main issues were quality and delivery dates. These problems were due to mis communication between the buying offices. Other causes include dishonesty of buying houses, delay in information by the buying offices and wrong commitments by the suppliers. Based upon our study we prepared a questionaire and to further conclude our study in capstone project two. We will conduct a market survey according to the questionaire. By performing data analysis of the filled in questionaire we will conclude results and give suggestions which will be helpful to improve the role of buying houses in clothing marketing. | |
| dc.identifier.uri | https://escholar.umt.edu.pk/handle/123456789/16080 | |
| dc.language.iso | en_US | |
| dc.publisher | UMT Lahore | |
| dc.title | Role of buying houses in clothing marketing | |
| dc.type | Thesis |