Title: urban identity under pressure
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Date
2025
Journal Title
Journal ISSN
Volume Title
Publisher
UMT Lahore
Abstract
The rapid expansion of private educational institutions in residential zones has led to
complex urban challenges, particularly in the context of land use shifts, congestion, and
identity erosion. This study investigates the spatial and socio-cultural transformation
occurring around the University of Management and Technology (UMT) in Lahore, where
academic-driven development has triggered significant gentrification pressures. Using a
qualitative research framework grounded in field-based observations, mental mapping, and
interviews with key stakeholders—including students, residents, vendors, and
administrators—the study explores how placemaking can serve as a strategic tool for
reimagining inclusive urban development.
Satellite imagery analysis from 2005 to 2025 reveals a 700% increase in built-up area,
highlighting unchecked urban densification and the conversion of residential zones into
commercial clusters. The research identifies critical issues such as pedestrian-vehicular
conflict, lack of student-centric public spaces, and informal vendor encroachments. In
response, the study proposes a set of urban design interventions including pedestrianized
corridors, student life plazas, community libraries, and mobility infrastructure—all aimed
at restoring identity and functionality.
The findings underscore the urgent need for participatory placemaking and policy
frameworks that prioritize inclusivity, accessibility, and spatial equity. This thesis
contributes to the discourse on university-driven gentrification and offers practical,
localized design solutions that can be adapted to similar educational districts experiencing
urban pressure.
Index Terms: Placemaking, Gentrification, Urban Identity