(University of Management and Technology Lahore, 2017) Hayat, Sara
Mirinda is here for carefree laugh and out loud partner. The concept of redesign the posters, banners, web banner, website, hoarding and standee. Souvenirs and steamer. The new campaign of Mirinda will be launch in summer to give a feel of freshness and make one’s mind cool in hot weather. Mirinda will encourage people to create something different than others by getting in touch with their creative side. The strong fruity taste and the vibrant bubble will remind everyone that don’t take life too seriously. Mirinda helps to reliefthefull of fun side for everyone. Consequently, Mirinda agreed a bold and vibrant color, great taste of orange and sparkling bubblesthat energized you quit offering on that one on a chance to be additional carefree, spontaneous refreshed one to be more playful.