School of Media and Communication Studies (SMCS)

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    Truck Art
    (UMT,Lahore, 2005) Sadia Qadeer; Rizwan Pervaiz; Syed Shoaib Bukhari
    Pakistan's economy is greatly dependent on truck transport, just as in other South Asian countries. Heavily loaded they are moving in the plains and across the passes: Trucks that for European eyes almost appear to be veteran lorries. They are the most important means of transport in Pakistan. Trucks sustain the flow of the country's economy. But they are not only loaded beyond the bounds with all kinds of goods but also with images, decorations and ornaments. They do not only carry the loads but also the symbols of the country, the dreams and idols of its population. Truck art has become an important branch of Pakistani folk arts.
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    Poultry industry of pakistan
    (UMT, Lahore, 2009) Jawad Qadir Qureshi; Muhammad Shoaib Saleem
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    Mobile Phone’s Effects on Society
    (UMT, Lahore, 2009) Anila Iram; Humara Kiran
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    Case study
    (UMT, Lahore, 2009) Umair Saeed Khan; Mahvish Salam Alvi
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    Distinguish between four top channels
    (UMT, Lahore, 2010) Ayesha Azmat Khan; Talha Tanveer Siiddiqui
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    Problems and solutions of class room communication
    (UMT, Lahore, 2010) Fahmeed Joseph
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    No business setup by women entrepreneurs in the remote areas
    (UMT, Lahore, 2010) Anzil Masood Khan; Aaminah Shahid Siddiqui
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    G|S based crime analysis the case of iqbal town district zone
    (UMT, Lahore, 2010) SALMAN MUSHTAQ; SHAHID OMER
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    Effects if mediavoilence on children
    (UMT, Lahore, 2010) Sidra Saleem; Sana Mehmood
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    Role of media and energy crises of pakistan
    (UMT, Lahore, 2010) Qasim Zubair; Muhammad Amir Aman
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    Revival of radio in Pakistan
    (UMT,Lahore, 2010) Muhammad Arshad Alam; Saeed Ahmad
    The potential of_radio as a tool of social development is being utilized throughout the globe, be it be the developing or developed world. It has a long history of penetration at grassroots through community radio in the westem world. In Asia, though community radio is comparatively a new arrival , but over the years, community radio broadcasting has found roots and is playing a vital role in the development of small communities' .In PAKISTAN, radio has long remained a state monopoly. After promulgation of PEMRA Ordinance 2002, the electronic media in private sector is emerging in a fast pace. Besides issuing a large niunber of licenses for FM RADIOs it is catering to the entertainment needs of the urban elites while community radio still remains a far cry in the country .With rampant illiteracy, unemployment, ignorance and multiple social and ethnic issues, the usage of radio as an agent to bring about social change is the demand of times. Above in view, critically analyze radio as a medium in the global context and relate it with the REVIVAL OF RADIO IN PAKISTAN with a purpose to identify various trends and suggest suitable option(s) for its effective utilization.
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    International media and islam
    (UMT, Lahore, 2010) Nosheen Afzal; Asma Saud
    From the latter part of the last century to the present context, the world has witnessed the powerful tool of the gjoMl media; it has been one of the major sources that questioned and defined cultures, social and political movements and has enabled the world to break through the barriers of differences. Nonetheless, although mass media has particularly played a significant role in the shaping of wars, conflicts and its resolutions, it has also often failed to reflect objectivity. Dominant global media networks have been criticized to have biases towards the political agendas of the "western world" or more specifically, those of first world nations. Examples of Hitler's Germany can be drawn from history to analyze how the media was utilized as the main tool of their propaganda. Parallel analogies can be made between the blatant manipulation of the media then and that of the media of the present time. Similar references can be made from the media's role in post cold war and the rise of a new global thi'eat, that of the Islamic terrorists. Since the aftermath of these attacks and the rise of religious militancy, Islam has been the focus of much scrutiny. This has been further perpetuated by the media's depiction of Islam as a representation of violence. Although many Muslims have attempted to distinguish themselves from these extremist groups that in reality do not represent the 1.4 billion Muslims dispersed around the world, the majority of Muslims are facing the repercussions and blame of these isolated terrorist acts. Moreover, the continued demonization of Islamic clerics and leaders opposing basic rights are the primary images that are repeatedly portrayed through the media. These are some misconceptions which Mulsims are not only subjectetd to at present, but also serves as negative propoganda upon which history will be recorded.Therefore, this paper shall attempt to primarily discuss the irnpact that the global media has had in portraying Islam as a religion of violence. Secondly, it will elaborate on how this has accentuated the rise of Islamophobia, whilst also allowing these terrorist groups to disseminate their message by using religion as a justification. Furthermore, it will discuss the correlation of the global media's depiction of this new threat in forming the outcomes of wars and conflict resolution. The paper will conclude by proposing a set of policies that will adhere to how the global media can rectify these negative conceptions and channel it to find solutions of peace. In order to prevent these terrorist grups from further succeeding, and to abstain from consequent wars, the paper will use the teachings of the Holy Quran and the examples set by Mohammad (Peace be upon him) to counter these misconceptions about Islam
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    Evolution of theatre in lahore
    (UMT, Lahore, 2010) ASID MEHMOOD; shehzad Ahmad Watto
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    The use of social media among the female students of UMT
    (UMT, Lahore, 2011) Fizza Ahmed
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    Negative impact of internet on youth
    (UMT, Lahore, 2011) SHEHLA HAMEED; AYESHA AWAN
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    Impacts of mobile phone call and SMS packages on youth
    (UMT, Lahore, 2011) ARSLAN WARRIACH; MUHAMMAD OMER WAQAR
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    Impact of TV morning shows on house wifes
    (UMT, Lahore, 2011) Ayesha Rehman; Amber Najabat
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    Role of media to highlight the problems of farmers community
    (UMT, Lahore, 2011) MUNAWAR ALI; AYSHA WAHEED
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    Negative effects of cell phone addiction among youth
    (UMT, Lahore, 2011) Kiran Shabbir
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    FM radio listening trends among youth of lahore
    (UMT, Lahore, 2011) MUHAMMAD ASIF TAHIR; SEHRISH LIAQAT