2020

Permanent URI for this collection

Now showing 1 - 1 of 1

Branding of Furniture Brand
(UMT.lahore, 2020) HAFIZ MUHAMMAD ABDULLAH
These days, people love to decorate their houses with decent yet stylish furniture. After surveying a new furniture based brand is being launched. Wood Cave is the name of brand. It provides simple and stylish furniture. Simplicity is perfection and most of the people love it. The purpose of publishing this brand is to facilitate people with best quality of products and design. It has varieties of furniture such as sofa, console tables, center tables, and TV units. After launching this brand, a lot of competitors are already working there. Inter wood is one of the competitor of this brand because it provides almost same facilities but the thing that differentiates Wood Cave brand from others is mobile application. In Pakistan, furniture brands such as inter wood and habitt do not provide mobile application for selling their furniture or accessories etc. in fact they only provide website for purchasing. Wood Cave is providing a mobile application for purchasing furniture. It includes online buying, online order tracking. It also provides E-warranty, which is only providing by this brand. Not a single brand in Pakistan is proving this facility. This also includes selling old furniture and buying new furniture on some payment, or they can also get their furniture remodeled. Another facility is that they can get their furniture repaired by this brand 24 hours.