The impact of dubbed Turkish dramas on university students

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Date
2018
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UMT, Lahore
Abstract
Dramas trigger a giant effect on people that have a very high impact on the lump of society and the individuals itself. This study was delineated to pinpoint and evaluate the spectators who belong from University of Management & Technology's male and female students. This research study is characterized to watch the big impact of Turkish dramas on University students and to have focused on the adoption of Turkish, culture, dressing, fashion, hairstyles and norms. The totality of this research study is the students (male and female both) of the University of Management & Technology, Lahore. For collecting data for this purpose, 101 students were arranged or stratified on the essence of male and female both students. The purpose of this research study is to show the impact of Turkish dramas on University students through dressing, hairstyle and moral values of different people. So for this, male and female students of the University of Management & Technology, Lahore were selected as a sample and Cultural Imperialism theory was also applied for this research study. The impact of Turkish dramas also highlights that major segment of the individuals getting affected by watching Turkish dramas and then they are adopting their norms and ways of life. This research study highlights that mostly women are affected by watching Turkish content. 80- 90% of women got inspiration by watching Turkish dramas and there are very few men who got inspiration from these kinds of contents.
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