Browsing by Author "Muhammad Ikram Ali"
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Item Role of dealer selection process (A case study of Foam Industry of Pakistan)(UMT.Lahore, 2016) Muhammad Ikram AliThe purpose of this thesis is to highlight the importance of dealers for manufacturing firms and the benefits can only be gained with the right selection of dealers for a company. The thesis will represent the influencing factors in dealer selection process that can affect the business success in a worse way.