2025

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Understanding of Sustainable Environmental Practices amongst Professional Women in Lahore
(UMT.Lahore, 2025) Fareeha Mahmood
This research examines how professional women in Lahore perceive, engage in sustainable environmental practices. As environmental challenges continue to increase, it‘s essential to examine the perspectives of the women in promoting sustainability, particularly in the urban side. The qualitative approach was used in this study, included interviews, and group discussion with 10 professional women from the various fields such as education, health, and corporate organization. In this research, the participant was chosen based on their knowledge related to the sustainability. The collected data was analyzed to uncover the key themes, including their knowledge, barriers, practices, personal motivation and the suggestion for sustainable action.