MS / M.Phil

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Browsing MS / M.Phil by Author "AQSA ASHRAF"

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    The impact of Corporate Social Responsibility on employees helping behavior
    (UMT.Lahore, 2020-10-19) AQSA ASHRAF
    The purpose of the study was to investigate the relationship between corporate social responsibility (CSR), passion for work and helping behavior. Based on social exchange theory, four hypotheses were proposed to study the relationship between CSR and helping behavior, CSR and passion for work, passion for work and helping behavior and the mediating role of passion for work in the relationship between CSR and helping behavior. In order to test these hypotheses, cross sectional data were collected through self-administration questionnaires using a sample of 217 employees of telecom and banking sectors located in Lahore, Pakistan. Results of the study confirmed hypothesized model and showed that passion for work fully mediated the association between CSR and helping behavior. The study concluded that CSR acts as a job resource and helps in enhancing passion for work to further promote helping behavior of employees. The practical and theoretical inferences of the study are also discussed.