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Marketing management : A Stragetic approach Boyd, Harper W.<>Walker, Orville C., Jt. Auth. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Tokyo,Japan: Topan, 1992
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.8 BOY-M.
Books
Sales force management planning, implementation, and control Churchil, Gilbert A.<>Ford, Neil M.<>Walker, Orville C. by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Tokyo,Japan: Topan, 1990
Availability: Items available for loan: UMT Main Campus (2)Call number: 658.81 CHU-S, ...
Books
Marketing management a strategic decision-making approach Mullins, John W.|Walker, Orville C. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi,India: McGraw Hill Education India, 2010
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.8 MUL-M.
Books
Marketing management : a strategic decision-making approach / John W. Mullins, and Orville C. Walker by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2013
Availability: Items available for loan: UMT Main Campus (1)Call number: 658.8 MUL-M.
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