Marketing management : a strategic decision-making approach / John W. Mullins, and Orville C. Walker

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TextPublication details: New York : McGraw-Hill, 2013Edition: 8th edDescription: xxi, 547 p. : ill. ; 26 cmISBN:

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Current library	Call number	Status	Date due	Barcode
UMT Main Campus	658.8 MUL-M (Browse shelf(Opens below))	Available		120373

Includes index.

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