Hamza NasirMuhammad KamranAmir RehmanAhmad ShahAbu BakarBasit Ali2025-09-292025-09-292022https://escholar.umt.edu.pk/handle/123456789/7365The following research is a feasibility study of business idea for the use of power trike paragliders in Pakistan and sales and marketing of Aeroswat Power Paragliding Club (APPC). Power paragliding is of mainly two types. The first one is the traditional Internal Combustion(IC) engine type and second one is the electric powered paragliding. Advantages and cost benefit analysis of both types are compared with each other which shows electric powered paragliding is more suitable for paragliding business in Pakistan. For that, qualitative research through interviews of CEOs of different paragliding clubs, enthusiast of paragliding business holder and sponsoring company Technocrafts, industrial analysis, feasibility study and a proper business plan is prepared in this research to conclude decisions. The current study aims at feasibility of exploring the business opportunities and sales and marketing of paragliding business in Pakistan. After analyzing the facts, a number of recommendations have been suggested at the end for people to start-up and enter in this field of business.enThesis