Muhammad Ikram Ali2025-08-222025-08-222016https://escholar.umt.edu.pk/handle/123456789/5165The purpose of this thesis is to highlight the importance of dealers for manufacturing firms and the benefits can only be gained with the right selection of dealers for a company. The thesis will represent the influencing factors in dealer selection process that can affect the business success in a worse way.en-USRole of dealer selection process (A case study of Foam Industry of Pakistan)Thesis