SAMINA ALLAHYAR2025-08-202025-08-202024https://escholar.umt.edu.pk/handle/123456789/4866Adequate nutrition during infancy is essential for healthy growth and development for all newborns. However, the rate of breastfeeding has been decreasing and is being replaced by formula feeding, mostly in the urban domains (areas) of developing countries, including Pakistan. Hence, the aim of this study was to determine the practices of formula feeding and associated factors among mothers with children aged from 0-12 months. A cross-sectional study was conducted in Lahore from October 2023 to March, 2024 among 384 mothers. A simple random sampling technique was used in this study. Pre-tested semi-structured questionnaires were used to collect the data. Descriptive statistics and Chi-Square analysis were performed, and variables with a p-value<0.05 were declared statistically significant with formula feeding. The present study determined that the factors associated with the supplementation of formula feeding include maternal employment, Insufficient milk production, cesarean delivery, maternal positive attitude toward formula milk and doctor recommendation, whereas factors associated with completely formula feeding include maternal (HCV, Diabetes, and complications during delivery) and infant health related factors (Lactose intolerance, milk allergy, pre-term birth and other medical conditions). However, maternal age, education and monthly income, as well as advertisement and labelling did not show any significant association with feeding choice. Hence, much effort should be invested in educating pregnant and lactating mothers to improve their knowledge of formula feeding while worked on such activities that change their attitude toward formula feeding.Thesis