Areej Fatima2025-08-222025-08-222024https://escholar.umt.edu.pk/handle/123456789/5093Boli Punjabi Di is a graphic campaign to revive the Punjabi language and literature. Punjabi language is a main part of our culture and tradition. Punjabi language is one of the most ancient languages in the world. Almost 155 million people of the world speak Punjabi as it is their mother tongue. Vast majority people of India and Pakistan speaks Punjabi. One is eastern Punjab that is in Pakistan the other one is Western Punjab that exists in India. The aim of Boli Punjabi Di is that People of Punjab should own Punjabi also their aim is to implement Punjabi language in schools of Punjab.Also should promote it. Punjabi language is a beauty of Punjab. People who live in Punjab or if they are Punjabi if they are not speaking Punjabi how can those people say that they are Punjabi without speaking their mother tongue. In some areas of Punjab, people speak Punjabi as it is their mother language but not all people of Punjab adopted Punjabi language even if it is their mother language. People feel hesitation while speaking Punjabi so this campaign Boli Punjabi Di is a hope for those people who love to speak Punjabi and want to implement it at their homes, schools or in Punjab. The purpose of Boli Punjabi Di is to preserve our old traditions and culture of our eldersen-USThesis