TY  - BOOK
AU  - Cateora, Philip R.
AU  - Gilly, Mary C.
AU  - Graham, Hohn L.
TI  - International marketing
SN  - 9789339204464
U1  -  658.848 
PY  - 2011///
CY  - New Delhi,India
PB  - McGraw Hill Education India
KW  - International marketing
ER  -