TY - BOOK AU - Nida Mushtaq TI - The impact of social media marketing efforts (MME) to influence brand awareness (the study of luxury fashion brands in Pakistan) [MS Marketing] U1 - TP 658.827 PY - 2019/// CY - Lahore PB - UMT. School of Business and Economics. Department of Marketing N1 - Report presented in partial requirement for MS degree in Marketing Advisor : Dr. Muhammad Aqib Warriach; School of Business and Economics ER -