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Strategic brand management "building, measuring, and managing brand equity" Kevin Lane Keller

By: Material type: TextTextPublication details: "New Delhi,India:" "Prentice-Hall," 2004.Edition: 2ndDescription: 788 pISBN:
  • 8120323092
Subject(s): DDC classification:
  • 658.827 KEL-S
Item type: Books
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Current library Call number Status Date due Barcode
UMT Main Campus 658.827 KEL-S (Browse shelf(Opens below)) Available 35188

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