The management and marketing of services Angela Cottam<>Peter Mudie
Material type: TextPublication details: Oxford,UK: Butterworth-Heinemann, 1999Edition: 2ndDescription: 306 pISBN:- 0-7506-3594-0
- 658.8 MUD-M
Current library | Call number | Status | Date due | Barcode | |
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UMT Main Campus | 658.8 MUD-M (Browse shelf(Opens below)) | Available | 24144 |
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658.8 MOR-P Promote your business | 658.8 MOR-P Professional services marketing | 658.8 MRO-F The formula for successful marketing | 658.8 MUD-M The management and marketing of services | 658.8 MUL-M Marketing management | 658.8 MUL-M Marketing management : | 658.8 NAR-M Marketing research |
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