The advertising handbook : Make a big impact with a small bu (Record no. 7711)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00546nam a2200193Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 6090 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140320s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-88908-954-X |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-LaUMT |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | DEN-A |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dennison, Dell |
| 245 #4 - TITLE STATEMENT | |
| Title | The advertising handbook : Make a big impact with a small bu |
| Statement of responsibility, etc | Dennison, Dell<>Tobey, Linda, Jt. Auth. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Washington,USA: |
| Name of publisher, distributor, etc | Self-Counsel Press, |
| Date of publication, distribution, etc | 1992. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 260 p. |
| 546 ## - LANGUAGE NOTE | |
| Language note | EN |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tobey, Linda, Jt. Auth. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| UMT Main Campus | UMT Main Campus | 2014-03-20 | 659.1 DEN-A | 6968 | 2014-03-20 | 2014-03-20 | Books |
