The state of marketing in leading MNC's and their local comptitors in Pakistan (Record no. 37714)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00662nam a2200193Ia 4500 |
| 001 - CONTROL NUMBER | |
| control field | 38376 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 140422s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789698905613 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | PK-LaUMT |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | RR 330 |
| Item number | LUM-S |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Farrah, Arif |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Lahore University of Management Sciences |
| 245 #4 - TITLE STATEMENT | |
| Title | The state of marketing in leading MNC's and their local comptitors in Pakistan |
| Remainder of title | findings of a baseline survey |
| Statement of responsibility, etc | Farrah, Arif<>Irfan, Amir<>Lahore University of Management Sciences |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Lahore,Pakistan: |
| Name of publisher, distributor, etc | Lahore University of Management Sciences, |
| Date of publication, distribution, etc | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 43 p. |
| 546 ## - LANGUAGE NOTE | |
| Language note | EN |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Irfan, Amir |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| UMT Main Campus | UMT Main Campus | 2014-04-22 | RR 330 LUM-S | 41161 | 2014-05-05 | 2014-05-05 | Books |
